How much should I budget to start?

Enough to gather real signal — but spend isn't the lever, management is. I've run accounts north of $2M a year, and the wins came from cutting the underperformers fast, not throwing more money at them. We right-size a starting budget to your market and scale only what proves out.

How is this different from a big agency managing my ads?

At an agency your account passes through a pod — junior buyer, strategist, account manager — and a decision takes a week to travel that chain. Here the person reading your numbers is the person changing the bids, the same afternoon. No telephone game, no relay.

What does 'managed and optimised' actually mean day to day?

Daily eyes on cost-per-lead by audience and placement, hard frequency caps so you aren't burning budget showing the same ad ten times, fast creative refreshes, and ruthless cutting of anything that isn't converting. Active management, not set-and-forget.

How soon will I see leads?

Meta needs a short learning window to find your buyers — usually days, not weeks. Early results inform the cuts and scales; the real compounding comes from weeks of tight optimisation on the cost-per-lead that actually matters to your business.

Meta ad management

Facebook & Instagram ad management.

Cost per mille (CPM) marketing can be a game-changer for your Facebook and Instagram advertising efforts. I excel in creating high-performing ad campaigns that optimize your CPM. Whether it's brand awareness, website traffic, or lead generation, I know how to create cost-effective campaigns that achieve your goals. Let me show you how to get the most bang for your buck with CPM marketing.

Social ads & creative

Ad creative designs for Facebook and Instagram.

When it comes to social media marketing, I've got you covered with my expertise in Facebook and Instagram advertising. These platforms have transformed into powerful advertising channels. I specialize in creating targeted campaigns that resonate with your audience, drive conversions, and boost brand visibility. Let's harness the incredible reach of Facebook and Instagram to make your brand a standout success.

We have designed and managed facebook ad campaigns in a range of industries for 15 years. With CPM based facebook marketing strategies, we reduce ad cost by working around the pay to win solutions facebook offer to take more of your money. If you're running over $200 a day in Facebook ads then it's worth contacting Aidxn Design to see if your digital marketing strategies are cutting the mustard. We have managed facebook ads in range of industries creating facebook ads for real estate agents, facebook ads for local businesses, and facebook ads for national companies.

Growth via Meta marketing

Lead generation with Instagram and Facebook.

Instagram and Facebook are incredible platforms for your business to flourish, and I'm here to help you navigate the intricate world of social media marketing. I specialize in developing comprehensive strategies that are tailored to these platforms. By leveraging their immense user base and engagement, we can significantly increase brand visibility, customer engagement, and, most importantly, conversions. Let's harness the power of Instagram and Facebook to put your business on the path to success.

Facebook & Meta ad management — common questions

: Enough to gather real signal — but spend isn't the lever, management is. I've run accounts north of $2M a year, and the wins came from cutting the underperformers fast, not throwing more money at them. We right-size a starting budget to your market and scale only what proves out.
: At an agency your account passes through a pod — junior buyer, strategist, account manager — and a decision takes a week to travel that chain. Here the person reading your numbers is the person changing the bids, the same afternoon. No telephone game, no relay.
: Daily eyes on cost-per-lead by audience and placement, hard frequency caps so you aren't burning budget showing the same ad ten times, fast creative refreshes, and ruthless cutting of anything that isn't converting. Active management, not set-and-forget.
: Meta needs a short learning window to find your buyers — usually days, not weeks. Early results inform the cuts and scales; the real compounding comes from weeks of tight optimisation on the cost-per-lead that actually matters to your business.

Keep reading

More digital marketing

Digital Marketing Ballina

Digital marketing management for Ballina businesses: Google Ads, Meta campaigns, local SEO and landing-page optimisation tied to qualified enquiries and revenue, not activity reports.

Competitor Research

Gold Coast competitor research — uncover what your market expects and what rivals have already proven, so you compete on less ad spend. By Aidxn.

Conversion Optimisation

Gold Coast conversion optimisation — sales funnel, UX, branding and ad targeting refined in person to turn more visitors into customers. By Aidxn.

CPM Marketing with Google Display

Gold Coast CPM marketing on Google Display — help your small business outcompete bigger ad budgets in your industry. Expert management by Aidxn.

Google Search Marketing Management

Gold Coast Google Ads management — ongoing, data-led search campaigns for qualified leads in competitive industries. Expert SEM by Aidxn.

Interactive Ad Design

Interactive Google Display ad design on the Gold Coast — CPM campaigns that cut ad spend and lift your ad ranking early. Managed end-to-end by Aidxn.

Keyword Research

Keyword research for SEO and ad campaigns on the Gold Coast — find where your leads actually are, tracked weekly in Search Console and optimised on the fly.

Gold Coast Local SEO Expert

Local SEO on the Gold Coast — Google Business Profile management, map pack ranking and suburb landing pages that put your business in front of people.

Digital Marketing Murwillumbah

Digital marketing management for Murwillumbah and Tweed Valley businesses. Connect Google Ads, Meta, local SEO and focused landing pages to real customer demand and measurable outcomes.

Gold Coast SEO Expert

Gold Coast SEO that lifts your Google ranking and lowers ad spend — stronger organic results without touching your ad campaigns. Expert SEO by Aidxn.

Video Ads

Gold Coast video ad production — short & long-form ads written, shot and directed in-house with all gear included, built to win customers. By Aidxn.

A look inside the gallery.

Facebook & Instagram ad management.

Ad creative designs for Facebook and Instagram.

Lead generation with Instagram and Facebook.

Facebook & Meta ad management — common questions