Facebook & Instagram ad management.

Enough to gather real signal — but spend isn't the lever, management is. I've run accounts north of $2M a year, and the wins came from cutting the underperformers fast, not throwing more money at them. We right-size a starting budget to your market and scale only what proves out.

At an agency your account passes through a pod — junior buyer, strategist, account manager — and a decision takes a week to travel that chain. Here the person reading your numbers is the person changing the bids, the same afternoon. No telephone game, no relay.

Daily eyes on cost-per-lead by audience and placement, hard frequency caps so you aren't burning budget showing the same ad ten times, fast creative refreshes, and ruthless cutting of anything that isn't converting. Active management, not set-and-forget.

Meta needs a short learning window to find your buyers — usually days, not weeks. Early results inform the cuts and scales; the real compounding comes from weeks of tight optimisation on the cost-per-lead that actually matters to your business.